Monday, February 4, 2013

Lakme Fashion Week Summer Resort 13

GEN NEXT DESIGNER - Shubham Kumar 

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Shubham Kumar conjures-up visions reminiscence of the toil of an Indian villager. Using earthy tones like grey, browns, beige and a contrast of black and white he aims to portray the life story of hardworking Indians who fetch a living to the whole nation by working on agricultural and handloom sectors.

‘A final year fashion design student who has always dreamt of making it big in the design world’ is how this 21 years old Chandigarh based freelance designer describes himself. He is also the youngest participant in the Gen Next category at Lakmé Fashion Week Summer/Resort 2013. In the past, he has displayed garments at the INIFD stall LFW 2011.

Talking about his collection, Kumar says, “My collection is based on a theme called ‘India Lives Here’ which reflects indo-western outlook with a soft traditional touch. I have designed, created the base fabric and stitched the entire collection all by myself.” 

Inspired by Mahatma Gandhi, Kumar aims to promote the use of Khadi and cotton through his collection. His label ‘Shubh’, too, does exactly the same and successfully stands out from the crowd. Shubh reflects the Indian traditions in an extremely unique way. “I would like to urge all designers to promote the use of Indian fabrics in their collections,” says  Shubham. 

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